This is the most important date in our calendar for the UK. Great vibe, lots and lots of people.
It’s been a really good crosssection of premium to midlevel on-trade and off-trade. An amazing selection of customers. We’re really delighted with how it has gone.
The London Wine Fair is the best event we do all year. We have doubled our investment this year. This is the most cost-effective way for us to sell.
The Fair has been great for us this year. The stand has been consistently busy with very professional attendees who were genuinely interested in our wines. The key objective for us this year was to get the wines in front of serious buyers, and we feel we have achieved this. We will be back next year, with an even bigger presence!
The LWF team have risen to the digital challenge and it looks set to be the right offering at just the right time. We’re on board with multiple brands and, as you might expect, we’ll deliver some excellent masterclasses.
I have seen many interesting buyers and sommeliers - more sommeliers than usual. I always enjoy coming to the London Wine Fair and speaking directly to U.K. customers and buyers. It gives great insight into the U.K. market.
LWF is a great way to reengage with the trade, and more importantly, we’re getting some incredibly good business out of it.
Another great Fair and the calibre of visitors this year was really good, with a genuine thirst for learning about wine and quality. For us at Carson Carnevale, the Masterclasses were so well received and attended, and we have made many new friends and customers! The Wine World is moving on and so too has the LWF!